London Psychiatry Clinic Ltd

Website rebuild drove 40% more traffic, 55% higher engagement, and 35% more patient bookings.

London Psychiatry Clinic sought a more substantial online presence to stand out in an increasingly competitive healthcare landscape. With a complete website rebuild, SEO-driven page structure, persona-driven UX, and integrated lead capture, we helped them increase visibility, engagement, and conversions.

Laptop on a minimalist desk displaying a mental health website with a vibrant illustration, alongside a vase of white flowers, creating a serene workspace atmosphere.
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About London Psychiatry Clinic Ltd

London Psychiatry Clinic is a leading private mental health service provider based in London, offering psychiatry, psychology, and therapy services to a diverse range of patients. Their mission focuses on providing holistic and evidence-based care that combines advanced medical expertise with a compassionate, patient-first approach. Recognized for its team of experienced clinicians, the clinic serves both local and international patients while maintaining the highest standards of confidentiality and clinical excellence. However, as digital-first competition in healthcare became increasingly prominent, the clinic realized its existing website no longer adequately communicated its professional values, services, or patient care ethos. They sought a complete rebuild to improve discoverability, user experience, and conversion paths, better serving both new patients and returning visitors. Redefine Web was selected to lead this critical transformation, ensuring its online presence reflected the same level of professionalism as its clinical services.

The challenge

London Psychiatry Clinic approached us with major challenges in their digital presence. Their website lacked clear structure and performed poorly in organic search, reducing visibility in a highly competitive healthcare market. Navigation was confusing, making it hard for patients to find services or understand the clinic’s expertise.

The site wasn’t conversion-focused, with underused lead forms and inconsistent user journeys causing drop-offs before booking. Technically, it struggled with slow load times, limited scalability, and an outdated design that failed to reflect a modern, professional healthcare brand.

These issues also created barriers for the internal team, who found it difficult to update content and manage inquiries efficiently. Altogether, this limited growth, weakened SEO, and made it harder to attract and convert new patients.

Services Used: Website Redesign, Technical SEO, UX Strategy, Lead Management Integration

The Solutions

Redefine Web delivered a comprehensive website rebuild that combined technical, design, and marketing expertise. Our phased approach integrated data-driven decisions, persona profiling, and modern UX strategy to build a patient-first digital platform that focused on discoverability and conversions.

Key steps included:

  • A custom-designed website enhanced the modern healthcare image
  • Optimized plugin usage improved load speeds and website uptime
  • Managed hosting ensured 100% uptime and reliable site performance
  • Strategic content structure improved SEO rankings and keyword presence
  • Conversion-focused templates streamlined lead capture and CRM integration
  • Internal team training enabled in-house content and site management
For London Psychiatry Clinic Ltd, we put together a robust digital strategy that includes:
  • Modern, patient-centric website design
  • SEO-optimized page structures for healthcare keywords
  • Faster, more reliable performance with improved uptime
  • Conversion-focused lead forms integrated with CRM
  • Easy-to-manage content system for the internal team
  • Easy-to-manage content system for the internal team
  • Persona-focused UX improving user engagement
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STRENGTH IN NUMBERS

Business Impact

The website transformation significantly improved London Psychiatry Clinic’s digital presence, combining modern UX with SEO strategies tailored for healthcare consumers. The result was a user-friendly, reliable, and conversion-focused platform that increased organic visibility, improved patient engagement, and streamlined lead management. This positioned London Psychiatry Clinic as a trusted and accessible provider in the competitive digital healthcare market.

120%
Increase in organic search visibility through SEO-optimized structure and keyword targeting.
70%
Rise in engagement metrics with improved navigation and persona-driven design.
55%
Growth in conversions from integrated lead forms and optimized booking pathways.

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Don’t Take Our Word for It. Check Out What Some of Our Previous Clients Have to Say

Discover what some of our previous clients have to say about our services. Their experiences highlight the quality of our services and the results we deliver. Let their stories inspire your journey with us.
“We worked with Redefine Web for their web design services. Their communication was extremely good and I feel like their biggest strength is their creative perspective on design and development. They worked with us to find our goals and vision, enhanced our ideas, and implemented an elegant, modern, and sleep design based on our requirements.”
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Myles Scolnick

CTO, QuoteWell
“The communication with the team was perfect. They’d take all feedback and quickly adjust everything whenever we needed. The ambition, passion, and transparency supported by their technical experience definitely stood out from other agencies. Most importantly, they pushed themselves to find creative solutions to our requests while staying within the budget.”
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Peter Dolenc

Director, C2V
“The communication with the team was perfect. They’d take all feedback and quickly adjust everything whenever we needed. The ambition, passion, and transparency supported by their technical experience definitely stood out from other agencies. Most importantly, they pushed themselves to find creative solutions to our requests while staying within the budget.”
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Francis Strutt

Director, N1Mailbox

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